Friday 27 February 2009

AMERICANA, THE IVY LEAGUE


Ivy League style doesn't really go away, it's just a question of which bits & how it's currently being used & interpreted.
That said, its certainly in vogue at the moment, and Rugby by Ralph Lauren is covering it very effectively, while RRL takes care of the super vintage heritage side of the American dream.

The Trad has scanned all of this amazing Japanese book on Ivy League style, Take Ivy (above). I think it sells for hundreds on ebay, and its a treasure trove.
It can feel quite stilted to follow traditional style references slavishly, but there's another great blog,
Hollister Hovey, who picks out true Ivy league style - not set in aspic but contantly drawing things to this aesthetic, keeping it moving.

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